Press
Featured
Pontiflex in the News
The 10 Hottest Startups to Watch in NYC in 2013
The Huffington Post
Pontiflex Wins New York’s Best Places To Work Award
Crain's New York
The Pope’s Twitter Feed Runneth Over For Pontiflex
Crain's New York
Want to Grow Your Email List for FREE? Enter AdLead the Way Today!
Marketing for Non Profits
Survey: SMBs To Up Mobile Ad Spend
Mediapost
Mobile Advertising Platform Delivers Real Leads
Entrepreneur
How to Write Great Mobile Ad Copy
BusinessNews
Constant Contact and Pontiflex Launch New Integration
Destination CRM
Mobile Sign-ups Are Fertile Crop for The Hunger Project
Target Marketing
NY’s F Train Opens Up Tech Corridor
Crain's New York
This Man Thinks He’s Spotted The Crucial Weakness In Google’s Mobile Ad Strategy
Silicon Alley Insider
Five Mobile Advertising Tips You Can’t Live Without
iMedia Connection
ReadingGlassesShopper.com drives 10pc lift for email list via in-app ads
Mobile Commerce Daily
AdLeads simplifies mobile sign up ads
BizReport
Magazine Self-Service Platform AdLeads the Way
Mobile Marketing
Signup Mobile
AdExchanger
Pontiflex Launches Self-Service Mobile Ad Platform
The Magill Report
Pontiflex Becomes An Entirely Mobile Business, Launches New Self-Serve Ad Platform For Small Businesses
Business Insider
Don’t ask “Why Brooklyn?” Ask “How?”
Business Insider
50 Startup Companies to get inspired in 2012
Income Insiders
Connected Acquisition
ClickZ
Pontiflex Translates Signup Ads into Spanish
Mobile Marketing
New York’s 10 Hottest Start-Ups
am New York
Email Marketers Continue to Merge with Social Media
MarketingVOX
Marketing Pilgrim Should Performance Marketers Ignore Mobile?
Marketing Pilgrim
Incentivized Apps Mostly Discarded or Ignored
Marketing VOX
What Performance Should You Expect from In App Ads?
Marketing Pilgrim
Brooklyn pols still pushing for NYU downtown Brooklyn plan in genius school competition
Nydailynews.com
Rally Boosts Science Center At 370 Jay St
Brooklyn Daily Eagle
Dumbo Is Jumbo With Tech
The Wall Street Journal
MMA Tries Again with Mobile Ad Format Standards
Marketing VOX
Promoted app downloads flop as users plead for fewer disruptions
Marketing Magazine
Creating mobile-native ads
Brand-e.biz
Most Users Reject Incentivized Downloads
MediaPost
Mobile First in 2012
MediaPost
THE GREAT DEBATE: Here’s What Tech Gurus, Entrepreneurs, And CEOs Think Of Android Vs. iPhone
BusinessInsider
Let’s Get Personal
Mobile Marketing Magazine
What Marketers Really Want From Mobile
Mobile Marketer
Mobile Advertising: Signup ad campaign increases email database 300% among target audience
MarketingSherpa
The Silicon Alley 100: The People That Did The Coolest Stuff In New York Tech This Year
Business Insider
How Will Mobile Reshape Online Advertising?
InformationWeek
The 2011 Digital 100: The World’s Most Valuable Startups Read more:
Business Insider
Avoid mobile CPC advertising: Mobile Marketing Summit keynote
Mobile Marketer
How to Better the Mobile Experience
Biz Report
Non-Intrusive ads key for mobile says expert
Biz Report
Marketers Concerned with Mobile Ad Spending, ROI
Mobile Marketing Watch
Does Mobile Have an ROI Problem?
Digiday
How the Mobile Ad Industry Can Grow Even Faster
Business2Community
Entrepreneur Narratives: How Zephrin Lasker Did It
StartUp Beat
Start Me Up! A Profile of Pontiflex
Econsultancy
Three Things For Marketers to Consider When Going Mobile
Business2Community.com
Why apps must be free
Mobile Marketer
Tour Pontiflex, The Startup With 115 Million Mobile Installs, Angry Birds, Nap Rooms, And Tea Time
Business Insider
Startup Bests Google at Mobile Monetization
DIGIDAY:DAILY
Turning Email Newsletters Into Dollars
MediaPost
Pontiflex Reveals Average CPMs Over 115M Installations
Mobile Developer Magazine
Apple Struggles to Sell iAds
AdWeek
Capturing Intent In Non-Search Performance Marketing: Zephrin Lasker, CEO Of Pontiflex
Sramana Mitra
Here’s What A $100 CPM Mobile Ad Looks Like
Business Insider
Why Clicks Don’t Work in a Mobile World
Mobile Commerce Daily
Prospecting PalmBeach Jewelry Gains New Customers With Email Signup Ads
Retail Online Integration
Online Privacy: Can Tinseltown Teach Silicon Valley the Way?
All Things Digital
The Best Way To Crash The Super Bowl
MediaPost
Pontiflex’s Q4 2010 Report Reveals Surprising Mobile Ad Data
Mobile Developer Magazine
The 1M/1M Deal Radar: Pontiflex
Sramana Mitra
Survey finds large portion of mobile ad dollars are wasted
Mobile Marketer
Pontiflex: About Half Of Mobile App Clicks Are Accidental
paidcontent.org
A Challenge for Mobile Ads: Clumsy Clicking
All Things Digital
We Don’t Care If You Have A Stellar Resume And Graduated From An Ivy League College
Business Insider
Here’s Why The Mobile App Banner Was A Huge Mistake For My Company, And Will Be For Yours Too
Business Insider SAI
Clicks and Mortar
AdWeek
Half Of Mobile Ads Clicked By Mistake
Information Week
ASPCA Builds Email Database with Mobile Ads
Mobile Marketer
Email 2011: The Pros Prognosticate
Chief Marketer
Align Your Teams in the U.S. and Abroad
Bloomberg BusinessWeek
Next year’s online holiday strategy begins now
Direct Marketing News
Pontiflex’s Happiness Manifesto
Business Insider SAI
Pontiflex Ranks #7 on Crain’s Best Places to Work 2010 List
Crain's New York Business
E-mail prospecting program builds holiday sales for PalmBeachJewelry.com
Internet Retailer
Pontiflex Ranks # 1 on Lead411 Technology 500—a List of Top Technology Companies in the U.S.
Lead411 Technology 500
Pontiflex Expands AppLeads to Android
DIGIDAY:DAILY
AppLeads + Android = All the Rage
Pontiflex Blog
“Android Is More Important” Than The iPhone For Mobile Ads, Says Pontiflex CEO
Business Insider SAI
Follow the Lead
MediaPost
Can New York ever produce a Google?
Crain's New York Business
Pontiflex: the applied-tech startup
Crain's New York Business
Media Motion: Brightcove, Pontiflex, Specific Media
iMedia Connection
Pontiflex’s AppLeads solution for app developers changes the face of mobile advertising
Mobile Developer Magazine
5 Tips To Help Your Company Outgrow Its Awkward Phase
Business Insider
The Digital 100: The World’s Most Valuable Startups
Business Insider
A Digital Manifesto
Adweek
You Should Be Talking to Women
Engage Moms
Best Ways to Acquire User Data
MediaPost
Endangered Species Watch – Experts
Marketing Vox
Travelers Most Likely to Opt In To Online Ads
iMedia Connection
Interview with Pontiflex
Tech Startups
Digital DUMBO Job Fair Brings Out a Crowd
NY Convergence
Social Media-Focused Ad Firms Look to Hire
Crain's NY
Treat your News Site like your House… and Protect your Investment
Editor & Publisher
4 Tips for Raising Funds in a Harsh Environment
Entrepreneur
Pet Place’s Bid to Double Its Newsletter Audience
Econsultancy
And Now, The Tricky Part: Naming Your Business
The Wall Street Journal
Zuckerberg was Partly, Right and Wrong
MediaPost
Tommy Hilfiger Gains E-mail Subs via CPL Ads
DIRECT Magazine
Email: Winning Over the Inbox
Target Marketing
How to make email an effective branding channel
iMedia Connection
Too Much Experience? You’re Fired.
Business Insider
Email Marketers Must Apply New Thinking
Business Strata
Brooklyn Tech: Pontiflex CEO Zephrin Lasker
Brooklyn Heights Blog
Apple Keeps Winning Because It Is A Giant Start-Up
Business Insider
How to make an Online Banner
MediaPost
Redefining ‘Disruptive’
Adweek
Tommy Hilfiger finds a better way to get an engage interested customers
Internet Retailer
ASPCA’s Debbie Swider on Performance Advertising
eConsultancy
Email Marketing 5.0
MediaPost
Jordan Cohen joins Pontiflex
New York Times
Keeping It Simple Isn’t Stupid
MediaPost
Pontiflex reports CPL business
AdExchanger.com
How To Bee
MediaPost
Key points that will define media’s next revolution
iMedia Connection
Looking Past Shiny New Objects
MediaPost
The New Agency Diet
Adweek
What marketers do with qualified leads
eMarketer
New York City’s 10 Hottest Tech Startups
AM New York
Amplify performance with CPL
Adotas
Which companies get your email address
The Numerati
Twitter Marketing: It’s More Like E-mail Than You Think
Advertising Age
How to build a better email list
iMedia Connection
CPL Gains Traction for Marketing Leads
MediaPost
The Price of a Marketing Lead
eMarketer
How one website doubled its ad revenue (requires subscription)
Marketing Profs
Will cost-per-lead meet your needs
iMedia Connection
Sharks in a Blue Ocean Don’t Bite
MediaPost
Pontiflex Launches Twitter Product
All Things Digital
Four Tips for Raising Funding in a Harsh Environment
Silicon Alley Insider
Pontiflex Grows and Moves to a New Space
Crains NY
Pontiflex Raises $6.25M for Cost-Per-Lead Advertising
Contentinople
How to be a start-up sales hero
Silicon Alley Insider
CPC’s desperate need for a makeover
iMedia Connection
Clearly, Transparency Matters
MediaPost
Firms behind Obama campaign gain interest iMedia Connection
iMedia Connection
Marketing Lead Generation to intensify
Digital Response Media
Obama’s Digital Campaign Allies Seek to Cash In
The Wall Street Journal
The One Element Missing from your Online Plan
iMedia Connection
Future of targeted advertising: lead generation?
BusinessWeek
Future of targeted advertising: lead generation?
BusinessWeek
CPL is best internet marketing strategy
Business Feet
Execs & Accounts: ClickZ
The ClickZ Network
Pontiflex launches AdLeads program
MediaPost
Help Me, Guide Me, Grow My Leads
MarketingProfs
Pontiflex – Size shouldn’t matter in Cost-per-Lead
MarketingVOX
The Exclusivity Trap
MediaPost
How a Small Internet Publisher Doubled Its Email Database & Reduced Marketing Spend With Cost-per-Lead
MarketingProfs
Pontiflex Launches CPL Banners
Biz Report
It’s the Online Lead Generation Glossary
MediaPost
One-Stop Shop for Lead Gen
The ClickZ Network
Raiders of the Lost ROI
Adotas
Brooklyn based Pontiflex Lands $2.5M Series A
Silicon Alley Insider
Searching For A New Customer Acquisition Strategy
MediaPost Marketing Daily
The Lead Generation Industry’s Little Lamb
MediaPost Performance Insider
Bridging the data transfer gap in lead generation
MediaPost Performance Insider
Maximizing the ROI of online lead generation campaigns
DM Confidential
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