Social Media Marketing to Women: What Every Brand Needs to Know

Women control over 85% of the household wallet, and over 50% of them are online and interacting on social sites. The question isn’t whether to reach and engage women online... it’s how.

In this whitepaper, Pontiflex, the industry’s leading email and social acquisition platform, and Leapfrog Interactive, an award winning digital agency, team up to share exclusive insights on how to use online advertising to connect with women in the places where they get information, shop, and share ideas.

Download the white paper and learn:

• How to motivate women to sign up to join your email groups and social communities.
• How Fortune 500 marketers are using sign up ads to acquire actual user data from women in a transparent, responsible manner.
• Best-in-class strategies for engaging women through the platforms that resonate most with them: email, Facebook, Twitter, and brand community sites.

Learn real-world examples from top brands like Kimberly-Clark, Graco, Home Goods, and more.