The Pontiflex Cost-per-Lead (CPL) Report - 2H 2009

The second edition of the Pontiflex CPL Report shows how online marketers are building brand social and community sites in accountable and measurable ways.

Download the second edition of the Pontiflex CPL Report, and learn:

1. Average CPL metrics for overall industry and specific verticals for Q3 and Q4 2009.
2. Uses of Leads: How brand and direct marketers are engaging acquired consumers through e-newsletters, social networking groups, community sites and loyalty programs.